Taking forward its commitment towards biodiversity, Apollo Tyres has inaugurated two butterfly gardens within the premises of its two manufacturing facilities in Kerala, India. It has also initiated pond management, starting with a cleaning drive, in association with the local community, at Peringakulam, in the Thrissur district of Kerala.
The objective of these initiatives is to enhance and conserve the native biodiversity inside the Apollo Tyres’ premises in Kerala and the surrounding areas. By creating the butterfly gardens and cleaning and management of the pond, creation and restoration micro-habitat in the region will be enabled. This will lead to long-term conservation of biodiversity.
These activities are being carried out under the company’s umbrella environment initiative, HabitAt Apollo under which different initiatives aimed at resource conservation and advocacy of eco-friendly consumption are undertaken. The program in particular focuses on energy efficiency, waste reduction, water conservation and biodiversity enhancement.