Goodyear has entered a service innovation pilot with electric car subscription company Borrow, based in West Hollywood, California in the USA.
Borrow will use Goodyear’s predictive tire servicing solution for its connected fleets to forecast and schedule tire maintenance work and replacements. The cloud-based platform predicts and automatically schedules services based on vehicle data and proprietary algorithms.
Goodyear’s Innovation Lab in San Francisco will be able to test the solution while servicing a fleet, representing a new model of emerging mobility — in this case, a short-term leasing model.
“Goodyear is focused on the future of mobility with a strong emphasis on fleets and electric vehicles,” said Chris Helsel, chief technology officer at Goodyear. “This relationship with Borrow continues our testing of digital service solutions for consumer fleets, allowing Goodyear to lead in this space.”
Borrow’s vehicles will be serviced by Goodyear’s mobile vans, with the potential to include its aligned dealer network and company-owned retail stores as the pilot progresses.
By the end of 2019, Borrow is projected to have 750 cars in service.
“We’re excited to pioneer this new ownership experience within the electric car revolution,” said Rodrigo de Guzman, Borrow’s founder and CEO. “The world of transportation is evolving quickly and we’re wholeheartedly accepting that challenge in a way that’s meaningful to consumers and glad to be working with Goodyear.”
The partnership with Borrow builds on Goodyear’s ongoing pilot with Envoy, a provider of shared on-demand, community-based electric vehicles, as well as a successful test program with Tesloop, a city-to-city mobility service that exclusively used Tesla electric vehicles.
