In recognition of the way the light truck and luxury vehicle markets are increasingly combining, Michelin has taken the decision to launch new tires that enhance its Defender LTX range by meeting both needs when it comes to refinement and capability. It says its new Defender LTX M/S2 and Defender LTX Platinum tires provide consumers rugged durability, no matter the season.
“Light truck consumers have new demands and desires for their vehicles compared to previous generations and Michelin is answering the call by upgrading the LTX tire line,” said Debora Junca, senior brand director for Michelin North America. “Creating new products like the Defender LTX Platinum and Defender LTX M/S2 tires delivers on our promise of longevity without compromise by being the leader in mileage. When a consumer sees the LTX name, they can trust in the performance over the life of the tire.”
Continuing the LTX legacy, the Defender LTX M/S2 tire uses the updated Evertread 2.0 compound to provide the tread wear performance with wet and snow grip throughout the life of the tire. Showcasing a 70,000-mile warranty for Euro-Metric sizes and a 50,000-mile warranty for LT-Metric, the Defender LTX M/S2 tire will have 53 sizes providing coverage on all 2013 or newer pickups and traditional SUVs.
Meeting the needs of the growing heavy-duty and luxury pickup truck market, the new Defender LTX Platinum tire will offer six 20in rim sizes with cutting-edge aesthetics and improved tread life. Featuring a 70,000-mile warranty, the all-new tread pattern and compound of the tire, which is derived from Michelin heavy truck technology, aims to deliver outstanding wet and snow grip throughout the life of the tire.
Ensuring the tradition of comfort, Michelin says that both the new LTX tires are designed for smooth, even wear, so “the last mile is as comfortably quiet as the first mile”.
