Goodyear claims it has become the first tire manufacturer to produce an original equipment all-season tire, set to be launched later this year, with the industry standard 3-Peak Mountain Snowflake (3PMSF) designation, and that also achieves an A for rolling resistance on the European tire label.
According to the company, the project represented excellent teamwork and cross-functional collaboration between Goodyear’s technology teams in Luxembourg and Germany, leveraging the most recent tread pattern developments conducted in the replacement all-season lines, as well as new rubber compounding formulations.
Goodyear’s experts have been working with vehicle manufacturers on this technological breakthrough, with fitments planned for later in 2020 on vehicles including the Peugeot 2008/3008/5008, DS3 Crossback and DS7 Crossback.
Several additional Goodyear fitments for other original equipment manufacturers will follow this year.
“This project is a great example of anticipating the needs of the customer, demonstrating our technical superiority, and converting advanced technology into customer benefits,” said Xavier Fraipont, vice president of EMEA product development at Goodyear.
