Video Exclusives


Inside Nexen's Changnyeong plant

Sentury

Visit the highly automated facility in South Korea, outfitted with the most advanced production technologies and systems.

Click here to watch the video


Nokian tire testing

Sentury

Indoor analysis underway at the Nokia R&D facility​

Click here to watch the video


Do you feel you spend too much time acquiring, retrieving and handling data than you do analyzing and interpreting it?

Web Exclusive Articles

« back to listing

Lean R&D at Goodyear

A new book entitled Lean-Driven Innovation: Powering Product Development at the Goodyear Tire and Rubber Company, describes in detail how Goodyear has improved its R&D through learning, understanding and implementing lean product development principles and as a result, greatly increased its revenue

 

Extract: Lean has been proven to work repeatedly in Goodyear’s manufacturing processes, but would it work with R&D processes? A critical first step we made with lean in Goodyear R&D was that we didn’t focus lean as a tool to cut product development costs. Unlike manufacturing, the R&D function is a small direct cost to the business (about 2% at Goodyear), and only so much cost savings are available to be gained. But R&D casts an enormous shadow over the products and activities of the entire company: product development decisions affect product performance (value), cost, manufacturability, complexity, and even distribution, and design processes assure that the right product is available at the right time. We focused lean on how R&D designs product, the powerful ways it can increase value for customers, and its impact on the profitability of the value streams. A lean focus on the shadow provides a return that is an order of magnitude greater than direct cost savings in R&D (see R&D Shadow). But none of that occurred quickly or easily.

For the full extract see this year’s Tire Technology Annual Review.

Meanwhile, Goodyear South Africa recently announced investment plans of ZAR 670m (US$47.8m) to increase production of high-value-added (HVA) consumer tires at its Uitenhage manufacturing plant. This will see the introduction of state-of-the-art manufacturing technology for the plant and will enable Goodyear to meet the strong and growing market demand for HVA consumer tyres in South Africa and Sub-Sahara Africa. The tyre market in South Africa and Sub-Sahara Africa is expected to experience double-digit growth through 2020 led by the consumer segment.

The combination of new technology and accompanying employee training will further improve the plant’s capability and capacity to produce low rolling resistance tires.

To enable the expansion, Goodyear South Africa also proposes to relocate the plant’s production of medium radial truck tires (MRT) to other plants across the company’s Europe, Middle East and Africa region.Under the proposals, Goodyear has affirmed its intention to consult with the union representatives and employees who are currently working in the MRT area to minimize the impact through offering a variety of alternatives.

Subject to consultation, the company expects to be substantially complete the investment plans by the end of 2016 or early 2017. The company does not anticipate disruption to tire services or supply during this period.

September 24, 2015

 

RECEIVE THE
LATEST NEWS


Your email address:



Read Latest Issue

Read Latest Issue

Read Latest Issue

Web Exclusives

Bridgestone Americas and Versalis in partnership
The two companies have revealed their plans to develop a technology package with the aim of commercializing guayule
Read Now

Yokohama launches revolutionary concept tire
Incorporating new mixing technology, the BluEarth-air EF21 is rated AAA for rolling resistance and an A for wet grip – the highest graded on the market according to the Japanese tire label
Read Now

Nokian unveils images of new Spain facility
More conceptual renderings have been released showing the layout of the new 300ha facility, currently being built south of the Spanish capital of Madrid
Read Now

Snow Academy project
Luleå University of Technology initiates project to develop methods of measuring snow quality in order to improve preparation of test tracks  
Read Now

Drivers in Europe reveal they do not change their tires to suit conditions
A study conducted by Nokian Tyres has shown that a significant amount of European motorists drive on unsuitable tires for the conditions
Read Now


Supplier Spotlight

Supplier SpotlightWe are building a list of leading suppliers covering all aspects of the tire industry. Want to see your company included? Contact olivia.campbell@ukimediaevents.com for more details.

Submit your industry opinion

Industry BlogDo you have an opinion you'd like to share with the tire technology community? We'd like to hear your views and opinions on the leading issues shaping the industry. Share your comments by sending up to 500 words to rachel.evans@ukimediaevents.com

Submit Your Recruitment Ad

Recruitment AdTo send us your recruitment advertising or to receive information on placing a banner please email olivia.campbell@ukimediaevents.com